At Mailcraft, the inbox we open every morning tells the same story. It’s crowded. It’s competitive. And it still makes a ridiculous amount of money. Email still returns...
Read more →Every few years, someone declares email marketing dead. And every few years, they’re wrong. The channel still pulls roughly $36 for every dollar you put in – while...
Read more →Every few years, someone declares email marketing dead. And every few years, they’re wrong. In 2026, the channel pulls $36 for every $1 spent – a number that...
Read more →Someone declares email marketing dead every couple of years. And every couple of years, the numbers shut them up. In 2026, email still pulls roughly $36 for every...
Read more →$36 back for every $1 spent. That’s what email marketing pulls in on average – and yet most newsletters sit there gathering digital dust, unopened, unloved, buried under...
Read more →In today’s competitive digital landscape, effective email segmentation strategies are no longer a nice-to-have – they are the backbone of every high-performing email marketing program. The era of...
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