Why “Email Is Dead” Keeps Getting Disproven Every couple of years somebody declares email marketing finished, buried under whatever shiny platform launched last quarter. We hear it a...
Read more →I’ll be honest – most email marketing advice is just recycled fluff with no numbers behind it. We got fed up with that at Mailcraft.eu. So we ran...
Read more →Look, most marketing teams default to one-time email blasts. And I get it – they feel productive. You draft a message, hit send, watch the metrics roll in....
Read more →Email gets a funeral every couple of years. Some shinier channel shows up, everyone declares the inbox dead, and the eulogies make the rounds. At Mailcraft we build...
Read more →Here’s the thing nobody wants to hear: most email campaigns are dead before anyone types a single word. And no, it’s not because the copy sucks or the...
Read more →Every couple of years, someone writes email’s obituary. Same eulogy every time: it’s not flashy, it’s not new, so it must be dying. We watch this cycle play...
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