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Email Marketing Is Dead, They Said – Here’s the Inconvenient Truth

March 2, 2025

Every couple of years, someone writes email’s obituary. Same eulogy every time: it’s not flashy, it’s not new, so it must be dying. We watch this cycle play out among our own Mailcraft users, and honestly? The pattern never budges. Teams chasing the next shiny channel torch their budget and their attention, while the quieter […]