A CSV import with field mapping looks like a technical, boring chore. Right up to the moment it breaks the list the whole company’s communication rests on. A...
Read more →Migrating from Mailchimp is a technical project. Not a matter of clicking export and import. We see it every time a client moves a list onto our fleet...
Read more →Moving shop customers onto a mailing list is a job a PrestaShop module does more quietly and more accurately than a person with a spreadsheet. A CSV export...
Read more →The typical setup looks like this: the form sits on WordPress, the address list lives in a completely different system, and a person with a CSV file shuttles...
Read more →Sending more emails feels like the obvious move. More volume, more eyeballs, more clicks – right? Wrong. There are 361.6 billion emails flying around every single day, up...
Read more →At Mailcraft, the inbox we open every morning tells the same story. It’s crowded. It’s competitive. And it still makes a ridiculous amount of money. Email still returns...
Read more →
