Privacy Policy

1. Introduction

MailCraft (“we,” “our,” or “us”) operates the website www.mailcraft.eu and the email marketing platform at app.mailcraft.eu. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our services.

2. Information We Collect

We collect the following types of information:

• Account information: name, email address, company name, and billing details when you create an account.
• Subscriber data: email addresses, names, and custom fields that you upload or collect through our platform on behalf of your subscribers.
• Usage data: information about how you use our services, including login activity, campaign statistics, and feature usage.
• Technical data: IP address, browser type, operating system, and device information collected automatically when you visit our website.

3. How We Use Your Information

We use collected information to provide and improve our services, process transactions, send service communications, ensure platform security, and comply with legal obligations. We do not sell your personal data to third parties.

4. Data Processing (GDPR)

For users in the European Economic Area, we process personal data under the following legal bases: contract performance, legitimate interest, consent, and legal obligation. As a data processor for your subscriber data, we act solely on your instructions and maintain appropriate technical and organizational measures.

5. Data Retention

We retain your account data for as long as your account is active and for a reasonable period thereafter for legal and business purposes. Subscriber data you upload is retained until you delete it or close your account. Campaign analytics are stored for up to 24 months.

6. Data Security

We implement industry-standard security measures including encryption in transit (TLS/SSL), access controls, regular security assessments, and secure data storage. While we strive to protect your data, no method of transmission over the internet is 100% secure.

7. Your Rights

You have the right to access, correct, delete, or export your personal data at any time. You may also withdraw consent for marketing communications. To exercise these rights, contact us at support@mailcraft.eu.

8. Cookies

We use essential cookies to operate our platform and analytics cookies to understand how visitors interact with our website. You can manage cookie preferences through your browser settings.

9. Third-Party Services

We may use third-party services for payment processing, analytics, and infrastructure. These providers have access only to the data necessary to perform their functions and are contractually obligated to protect it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through a notice on our website. Continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact

If you have any questions about this Privacy Policy, please contact us at support@mailcraft.eu.